10.26.2011

Help make a difference with CamelBak

Do you use CamelBak products? When I think of CamelBak, I think of the bag that goes on your back for long runs to hydrate you. I never got into them, but I have gone from the CamelBak Groove - which has the built in filter, to the CamelBak Chill which is great for biking and is what I now carry around.  CamelBak is really trying to reduce the need for single use water bottles and they have also teamed with Water.org to provide drinking water to those who do not have it.

The website has been updated and has some cool features worth checking out, including a tag reader when scanned by a smartphone that will direct consumers to detailed product information, "The Lab" which includes behind-the-scenes video of CamelBak products hydrating NASA astronauts, as well as research, development and testing videos of its most recent product innovations, a detailed search capability that directs people to the hydration option best suited for them based on activity, capacity, look and season, and more. 



For the holidays, CamelBak® and Water.org™ will be teaming up for the 2nd year to help all those who lack access to safe water. With the purchase of a limited-edition Water.org reusable water bottle, $10 will go directly to support Water.org’s mission of providing clean, safe water to those in need.

Water.org was co-founded by Matt Damon and has provided access to clean water in Africa, South Asia and Central America. 

Water.org and CamelBak have created a limited time custom design for the CamelBak Groove™.The artwork evokes the ripple effect of water droplets and is available in BPA-free Tritan plastic for $25 or insulated stainless steel for $35. These would make a great holiday gift! They are available at Amazon or  http://gift.Water.org.

Like CamelBak on Facebook to spread the word. When 100,000 fans are reached on the facebook page, they will have raised $50,000 for water.org.


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